With the high-speed development of Chinese economy, people have realized the dairy products’ importance to health more deeply.
2010年中国人均GDP为3678美元，远高于印度的1031美元，但中国的人均乳制品的年消费量却只有印度的1/3，更远远低于同属亚洲的日本。目前占中国大部分人口的农村地区人均乳制品的消费还是少的惊人, 而鲜奶的消费市场主要集中在1、2线城市。新鲜屋自1994年进入中国市场以来，其包装形式在鲜奶市场中所占的市场份额年年高攀, 同时,新鲜屋包装的酸奶也因其众多的优点越来越受到人们的青睐。三聚氰胺事件后，高优质奶和儿童奶成为新的增长点。
In 2010, Chinese GDP per capita reached 3,678 U.S. dollars, far higher than 1,031 U.S. dollars in India. However, Chinese annual per-capita consumption amount of dairy product was 1/3 of that in India, which was far lower than that in Asian Japan. At present, the per-capita consumption in rural areas where most Chinese people gather is still surprisingly small, while the fresh milk consumption market mainly lies in the first and second level cities. Since freshness packaging room entered into the Chinese market in 1994, its packaging pattern’s market share in fresh milk market has increased year by year. Meanwhile, yoghurt in freshness packaging room has enjoyed more popularity among people for its many strong points. After the Melamine Event, high-quality milk and children milk have become the new growth points.
From the information mentioned above, we can see: the dairy product industry’s development has faced the unprecedented opportunities and challenges in China. Safety, nutrition and freshness have become the concern that people focus on!
Evergreen Packaging, whose predecessor is the Packaging Drink Business Department of American International Paper Industry established in 1898, possesses over 100 years’ experience in paper product packaging industry and the leading technology in consumptive drink packaging for over 50 years. It is the overall project solution supplier of Gable Top widely acknowledged by the global customers. The company specializes in providing markets with: higher-quality and more environmental-protection materials of fresh beverage and more advanced filling equipment and excellent technical supporting service. The company makes contribution to the global heath and environmental protection and leads people to set up healthy consumption concept.
Evergreen Packaging (Shanghai) Co., Ltd. is located in the Chinese economic center, Shanghai. It covers a floor area of 33,000 square meters. The company provides customers with a series of packaging system solution projects, including high-quality paper boards, carton and spouts of many specifications, filling machines of many specifications, professional technical service and training, and offers the marketing enquiry and training to customers.
Among them, the beverage packaging paper board is the core business of Evergreen Packaging. It is mainly used in the production of milk and fruit juice. Meanwhile, it can also be used to package rice, coffee, biscuits, tea, etc. the Gable Top is the leading brand of Evergreen Packaging, and the first choice for storing fresh milk and fresh beverage. All the materials of Gable Top are from the non-polluted reproductive forest in America. Its special six-layer structure and Tru-Taste’s high resistance rate can reduce pinholes, shields against the penetration of oxygen and light, greatly enhances the package’s anti-oxidation ability, and keeps the products’ delicate and fresh flavors and various nutritious ingredients for longer time. Besides, the packaging materials can naturally degrade. When bringing people deliciousness and freshness, they can effectively protect the environment.
Since the first Q-10 filling machine entered into Chinese markets in 1994, there have been hundreds of Evergreen Packaging filling machines through China. Among them, QL-35 series of devices are especially designed with humanistic characteristics for Chinese markets. It adopts the most advanced platform of global medium-low speed room cover packaging filling equipment. Its maximal speed can reach 4,500 bags per hour. And EQ-70 of higher specification can reach the speed of 7,000-9,000 bags per hour. When Evergreen filling machine brings producers with high efficiency and stable productivity, it has constantly injected deliciousness and freshness into people’s lives. Evergreen Shanghai’s Gabel Top and filling machines are not only sold in Chinese markets, but also exported to Korea, Taiwan, Southeast Asia, and America, passing “freshness” to every corner of the world.
Since Evergreen Packaging entered into China markets in 1984, based on its technical concept of “Injecting Freshness into the World”, it has become the preferred cooperative partner with many dairy manufacturers. Evergreen Packaging’s customers are the leading brands in industries, including: Bright, Rich’s, Mengniu, Yili, New Hope, Sanyuan, Weigang, Tianyou, Ningbo, Yantang, Chenguang, Yingqiao, Weiji, etc.